[vc_row][vc_column width=”5/6″ offset=”vc_col-sm-offset-1″][vc_column_text] Make your outdoor interviews look great Shooting interviews outdoors can be tricky. You often times don?t know what light you?ll be working with for exterior shoots until right before. Therefore, it?s a good ideal to have the tools needed for all types of lighting conditions. If you don?t have the budget for… Continue reading Lighting Outdoors with Modifiers

[vc_row full_width=”” parallax=”” parallax_image=””][vc_column width=”5/6″ offset=”vc_col-sm-offset-1″][vc_column_text]There?s no arguing with the fact that strong video content helps businesses reach their target markets and actively engage with viewers. Many iconic brands produce remarkable video content, and their results speak to the effectiveness of this marketing tool in building their brands and spreading their messages to an eager… Continue reading 10 Common Video Marketing Mistakes Small Business Owners Make

Film Set Roles Identified. Do you ever watch the credits at the end of a movie and wonder why so many people are involved? Besides the occasional comedic outtakes or behind-the-scenes videos, the endless list of names and roles that makes up the credits are typically pretty boring. I appreciate movies that offer the bonus… Continue reading Who’s who on a film set?

Big Viral Wins. Too many small business owners believe that video marketing is something that’s only accessible or feasible for large businesses. And sure, that may have been true, once upon a time. But we live in a new age now. Businesses small and large can make an impact with video marketing – all it… Continue reading 17 Viral Successes that Prove Small Companies Can Win with Video Marketing

[vc_row full_width=”” parallax=”” parallax_image=””][vc_column width=”5/6″ offset=”vc_col-sm-offset-1″][vc_column_text] Video is like a Chameleon, Adapting to it’s environment Video has many ways to be used and leveraged. It?s a medium that allows for creativity, can be utilized in several manners and lets you showcase your company in a variety of styles. Some might go as far and call… Continue reading 7 Smart Ways to Use Video for Your Business

[vc_row full_width=”” parallax=”” parallax_image=””][vc_column width=”5/6″ offset=”vc_col-sm-offset-1″][vc_column_text]We?re living in a wonderful era of video where the barrier to entry is sitting at an all-time low. The large enterprise on the prime corner lot and the small shop down the street can both make a huge impact with video. It?s an amazing time to market your business… Continue reading 7 Easy Steps to Measuring the ROI of Your Video Marketing Campaign

[vc_row full_width=”” parallax=”” parallax_image=””][vc_column width=”5/6″ offset=”vc_col-sm-offset-1″][vc_column_text] Does it add up? A lot has been said of video as of late. Some wonder if it?s worthwhile, others assume it?s really expensive, while some don?t know where to start or what kinds of videos they can create (check back next week for more on this). Study after… Continue reading Is Video Worthwhile?

[vc_row full_width=”” parallax=”” parallax_image=””][vc_column width=”5/6″ offset=”vc_col-sm-offset-1″][vc_column_text]In his recent CES keynote address, Robert Kyncl, YouTube?s Vice President of Global Content, projected that video would soon drive 90% of all Internet traffic. It sounds crazy, but for small businesses, video opens the doors to opportunities to both educate and entertain your customers. Yet, despite its growing prevalence,… Continue reading 10 Reasons All Small Businesses Need Video Marketing

[vc_row full_width=”” parallax=”” parallax_image=””][vc_column width=”5/6″ offset=”vc_col-sm-offset-1″][vc_column_text]Updated July 9, 2015 We use a lot of gear for any given shoot. It’s imperative for us to have the tools we need to execute the shots required for our stories. Without them, we’d be making subpar productions in terms of quality and limiting ourselves to a lesser story.… Continue reading Our Production & Post Production Setup