Behind the Scenes Time Lapse Product Shoot

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Peek Behind the Scenes

When we see a completed piece of work or art we often forget what went into the process of getting us to the finished result. Was it a few minutes of work of someone pressing some buttons on a computer? Was it hours or days?

Or, did it take a lifetime plus a day’s work. When we’re hired for a job, we’re hired for our knowledge and expertise, not the 8-10 hours we’re on set.

It’s easy to overlook everything that goes into a production. We recently produced a product launch video for Futures Fins where we spend a full day shooting product.

Lighting, angle and lens choice are all very specific and purpose driven choices that greatly affect how a product is shown. You can see in the behind the scenes time lapse below how many takes we do and small, detailed adjustments to lens, lighting and camera angles.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]

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Have you ever shot product before? What were some of the challenges you faced? Let us know in the comments below.[/vc_column_text][/vc_column][/vc_row]