Welcome to the new TARPRODUCTIONS.com. We’ve relaunched, restructured and reorganized. We’re now operating more nimble, with the ability to move faster, act quickly and, most importantly, tell great stories. Read on to see why we’re one of the best in San Diego video production.
We’re doing things a little differently now. We took a hard look at our process, what made sense, what needed work and where we could improve. We found inefficiencies that no longer made sense in today’s digital world. We were stuck in a dated process that actually cost us more to produce and slowed down the process, meaning that we had to pass along that overhead. Well, that’s gone! We have a new, improved and streamlined process. We’re doing everything in the cloud, reduced overhead and found a way to review edits and creative decisions where our clients can chime in when convenient for them.
Everything starts with pre-production, so we put a lot of time and thought into what helps us tell the best stories. We streamlined our Project Brief and made our process focus on story. We search for what makes a story unique? What is different about this story? Why should an audience care? This sets up the foundation for all other decisions made throughout the production process.
Many of our shooting decisions are related to the story we’re telling. Major decisions such as Where should we shoot this? What camera should we shoot this on? and How many crew personnel do we need? These decisions greatly affect how we shoot a piece.
We’ve revamped our post-production workflow. We’re now working on faster systems with better software integration. In short, we can access the material quicker and easier. And with our new pre-production workflow in place, we know the story we’re telling and how we want to tell it. All in all, this reduces the time required to finish a piece.
Our focus is on telling great stories, big and small. Sometimes it’s the little stories that have a great effect on the audience, that can make an impact and make you think more-so than a big production. Other times, big stories mean big ideas and cultural shifts. From small videos made for the web, to large international commercial shoots, we’ve been there. We’re a small business and we really enjoying getting to know our clients on a personal level. We’re humans, too, and we enjoy hanging out, outside of work. This also allows us to get to know you more and helps us tell your story.
We’ve reduced overall pricing and made it much easier to bring high quality productions to more businesses. This includes everything from our base package to our high-end “Cinema” package. How is this possible? It’s a combination of our streamlined process (as explained above) and the always advancing camera and technologies available at lower prices.
4K, or UHD (Ultra High Definition) was a hot topic at CES 2014. It’s not in the future, it’s here, it’s now. The availability to bring cinema quality video to small business is a huge step forward, and one that, until recently, wasn’t available to many outside Hollywood. For certain stories, shooting on high-end cameras and lenses are required and we’re happy to offer this as an option at breakthrough prices.
If you think you have a great story to tell or have a need for video or if you just want to chat, please get in touch. We love to talk shop and hear what the community is up to. With our new streamlined process and recent advancements in technology we can now bring a huge increase in production value to small businesses.